News

Appeal for support for the study on "The 'Digital Footprint' of Business Negotiations"

The Negotiation Academy Potsdam is currently conducting a study on "The 'Digital Footprint' of Business Negotiations".

The Negotiation Academy Potsdam is currently conducting a study on "The 'Digital Footprint' of Business Negotiations" in collaboration with the German Association for Negotiation Research. 

Digitalization is fundamentally changing business processes in companies. For example, digital technologies are increasingly shaping the way in which negotiations between companies are conducted. So far, however, there is no clear picture of the situations in which digital negotiations can be used, how they differ from classic face-to-face negotiations, and what therefore needs to be taken into account for their successful use.

The aim of our Germany-wide survey of negotiation practitioners is therefore to empirically investigate the possibilities and limitations of digital negotiations in companies.

We would be very pleased if you would support the study "The 'Digital Footprint' of Business Negotiations" with your participation. Answering the questions will take approximately 10-15 minutes.

You can access the survey with the following link:

www.unipark.de/uc/digitalfootprint

Thank you very much for your support in advance!