The NAP runs by a board of directors. Consisting of the directors of NAP-Locations Potsdam and Stuttgart-Hohenheim.
Prof. Dr. Uta Herbst is the director of the Negotiation Academy Potsdam and professor of Business Administration at the University of Potsdam. Her negotiating expertise is based on many years of research in the fields of industrial purchasing and sales negotiations, bargaining, negotiations in the healthcare sector, and gender negotiations. Besides her work as a negotiation coach, Prof. Herbst advises numerous renowned national and also international companies in complex negotiations.
Prof. Dr. Markus Voeth is director of the Negotiation Academy Potsdam and professor of Business Administration at the University of Hohenheim. As a consultant and coach he works since many years for renowned companies in the field of negotiation management. The focus of his research and consulting activities are price negotiations (for example, by AMNOG in the pharmaceutical industry), sales negotiations, collective bargaining and M&A transactions.